Interactive Media and Business

The Interactive Media + Business (IMB) major is where innovation + business meets through emerging media technology. It teaches how innovative ideas combine with technology, creativity and business principles to yield viable products, services, and experiences.

Requirements for the Minor

Course  Credits
BUSF-SHU 250 Principles of Financial Accounting 4
ECON-SHU 251 Economics of Global Business 4

Choose Two Interactive Media Foundation Courses: 

IMBX-SHU 110 Innovation Lab AND

IMBX-SHU 106 Introduction to Media Industries and Institutions OR

INTM-SHU 120 Communications Lab OR

INTM-SHU 101 Interaction Lab OR

INTM-SHU 205 What is New Media? OR

INTM-SHU 103 Creative Coding Lab 

8

Business Elective Course(s): 

Any business core, elective or approved IMBX course.

4

Interactive Media Elective Course(s):
Any IMBX, INTM, or PCIX course.

4
Total Credits 24 

Faculty Mentor

Faculty mentors are the leading faculty and experts in the major disciplines. Students can reach out to faculty mentors for specific questions about the major, and references for connecting with relevant discipline resources. If you have specific questions about specific fields of study within the major, you can search for faculty through the faculty directory.